Åsa Öberg

Namn: Åsa Öberg

Titel/tjänst: Post Doc Research Fellow / Forskare

Universitet/högskola/organisation: Politecnico di Milano / Mälardalens högskola

Institution/avdelning: School of Management / Akademin för innovation, design och teknik

E-postadress: asa[at]asaoberg.se

Webbsida: www.mdh.se/trenden-blir-att-skapa-produkter-som-beror-1.82...

Aktuella projekt:

1. Print Wellbeing, EIT Digital med RISE Västerås
   
2. Jasmine - new front line education, School of Management, Politecnico di Milano
3. Meningsdriven innovation i Sörmländsk tillverkande industri (eget)

Tidigare projekt:

1. Light. Touch. Matters. med TU Delft, 2013-2016
2. DESMA - The Design and Management Network of Young Researchers, 2014-2015
3. DEVIP - Design and Visualization, 2010-2013, med Mälardalens högskola

Publicerat, tidskrifter/konferensbidrag:

• INTERPRETING AND ENVISIONING: A HERMENEUTIC FRAMEWORK TO LOOK AT RADICAL INNOVATION OF MEANINGS
  Roberto Verganti and Åsa Öberg
  Industrial Marketing Management, Vol. 42 (1), 2013: 86-95, 2013
• MEANING - AN UNEXPLORED PATH OF INNOVATION
  Åsa Öberg and Roberto Verganti
  International Journal of Innovation in Management, Vol. 2 (2), 2014: 77-92, 2014
  Awarded The Best Paper Award, International Conference on Innovation and Management, July 15-18 2014
  

Publicerat, böcker/rapporter:

• THE PRACTICE OF EXPOSING – INNOVATION FROM INSIDE THE BOX
  Book chapter in DESMA Avenues – Reflecting on Design + Management
  Edited by Anna Rylander Eklund and Tony-Matti Karjalainen, University of Gothenburg,
  Art Monitor / DESMA 2015
• TAKING A MEANING PERSPECTIVE – A THIRD DIMENSION OF INNOVATION
  Åsa Öberg and Roberto Verganti
  First book chapter in The Highways and Byways to radical innovation
  edited by Poul Rind Christensen and Sabine Junginger, Design School Kolding and University of Southern Denmark, Narayana Press, 2014
  

Avhandlingstitel:
STRIVING FOR MEANING – A STUDY OF INNOVATION PROCESSES, 2015 

Licentiatuppsatstitel:
INNOVATION DRIVEN BY MEANING – A STUDY, 2012  (ESBRIs artikel om licentiatuppsatsen)

Nyckelord:
Meaning. Innovation. hermeneutics. Pre-emptying. Critical reflection. Inside-out. Meningsdriven. Radical innovation. Exposing. striving.

Övriga meriter och information:
Best Paper Award for the article “Meaning – An Unexplored Path of Innovation” at The International Conference on Innovation and Management, Honululu, August 2014.
Founder of Åsa Öberg AB. Board member of Företagarna and STUA, Sörmlands Turistutveckling